Vol. 2 No. 2 (2019): Journal of Advanced Research in Operational and Marketing Management

Research Article

• A Study of product development, consumers and sales of perfume products in an Indian start-up venture.

  Fatima T Sayed, Saad T Sayed, Shuaib T Sayed

  1-8

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• Effect of Sensory Branding on Purchase Intention of Consumers

  Sujan Raja Shrestha, Keshava Raj Gnawali

  9-15

  • pdf
• Psychological Contract and Workers Commitment in Oil Companies in Nigeria

  Ukpong Uwem Johnson, Ossai Ignatius, Simon Hart Emmanuel, Ossia Ethelbert Nduka

  16-29

  • pdf