N.Karunakaran, and Jishna. K. “Influence of Online Reviews on Consumer Purchase Decisions With Special Reference to Cosmetic Products”. Journal of Advanced Research in Accounting and Finance Management 4, no. 2 (July-December) (August 6, 2026): 22-30. Accessed August 13, 2026. https://adrjournalshouse.com/index.php/Journal-Accounting-FinanceMgt/article/view/2860.