Kavya Patel, Ritu Sharma, & Jignesh Vidani. (2025). A Study On Gen Z’s Perception Towards Buy Now Pay Later (BNPL) Schemes in Ahmedabad City. Journal of Advanced Research in Economics and Business Management, 8(2), 12-22. Retrieved from https://adrjournalshouse.com/index.php/Journal-Economics-BusinessMgt/article/view/2458