A Study Concerning the Social Responsibilities of E-Commerce and Digital Platforms with Specific Reference to the Vodafone Company in India

Authors

  • Parag Lamba Corporate Social Responsibilities, CSR Initiatives, E-Commerce, Customer Satisfaction, Digital Infrastructure

Keywords:

Corporate Social Responsibilities, CSR Initiatives, E-Commerce, Customer Satisfaction, Digital Infrastructure

Abstract

The short history of Vodafone and its attempts to reach consumers, in addition to its CSR initiatives, are included in the study on social responsibilities in e-commerce and digital platforms with special attention to Vodafone network in India. In addition to that, it throws light on an analysis of the present problems that the Vodafone Company is experiencing in India, and the main objective of this article is to draw conclusions that will assist Vodafone in resolving their problems. The secondary data, as well as several popular websites, traditional newspapers, and scholarly publications, were sourced for the material necessary for this study. In addition, the study sheds light on Vodafone’s CSR initiatives and the people who have benefited from them.

References

Wei Z. Research on Social Responsibility of E-commerce Platform. IOP Conference Series: Materials Science and Engineering 2018: 439. 032063. 10.1088/1757-899X/439/3/03 2063.

Tijana M, Ivica N, Radenko M et al. Social responsibility in e-commerce: Reflection on customer’s satisfaction and loyalty in internet promotion of tourist services. Industrija 2018; 43: 73-88. 10.5937/industrija43-7902

Web Reference: https://dmexco.com/stories/are-sustainability-and-social-responsibility-feasible-in-e-commerce/.

Published

2022-08-15

How to Cite

Lamba, P. . (2022). A Study Concerning the Social Responsibilities of E-Commerce and Digital Platforms with Specific Reference to the Vodafone Company in India. Journal of Advanced Research in Entrepreneurship, Innovation and SME Management, 5(1), 1-4. Retrieved from https://adrjournalshouse.com/index.php/Journal-Entrepreneurship-SMEMgt/article/view/1530