Hitiksha Lodhiya, Yash Jangid, Jignesh Vidani. A Study of Loyalty Programs on Customer Engagement for Bluestone Jewellery and Lifestyle Pvt Ltd. With Special Reference to The Shivranjani Store in Ahmedabad City. JoAREISM [Internet]. 2024Apr.18 [cited 2026May2];7(1):1-8. Available from: https://adrjournalshouse.com/index.php/Journal-Entrepreneurship-SMEMgt/article/view/1961