Green Innovation in Hospitality Industry: A Study of Amritsar City

Authors

  • Vijender Noonwal Assistant Professor, Institute of Hotel Management, PCTE Group of Institutes, Baddowal, Ludhiana, Punjab, India.
  • Amolakdeep Kaur Assistant Professor, Department of Travel and Tourism, Global Group of Institutes, Amritsar, Punjab, India.

Abstract

According to the WHO’s classification of cities by pollution, the Amritsar city is among the top 20 most polluted (City - Amritsar, India, n.d.). However, due to a lack of source monitoring, the major sectors (industrial, domestic burning, transportation) are reluctant to accept responsibility. Hotels have been a major cause of pollution for numerous years. The purpose of this research is to look into the green practices that have been implemented in the hospitality industry in Amritsar city, Punjab. A total of 120 employees and management were surveyed from budget hotels, three-star hotels, five-star hotels. The findings reveal that hotels are primarily focused on environmental sustainability by implementing green initiatives such as energy saving, water conservation, food waste reduction through recycling. Most big hotel firms have green project statements and strive for higher green certifications. Green hotels that are accredited implement energy efficient methods and attract an increasingly large number of environmentally aware customers.

How to cite this article: Noonwal V, Kaur A. Green Innovation in Hospitality Industry: A Study of Amritsar City. J Adv Res Qual Control Mgmt 2022; 7(2): 12-17.

DOI: https://doi.org/10.24321/2582.3280.202203

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Published

2023-01-02

How to Cite

Noonwal, V., & Kaur, A. (2023). Green Innovation in Hospitality Industry: A Study of Amritsar City. Journal of Advanced Research in Quality Control & Management, 7(2), 12-17. Retrieved from https://adrjournalshouse.com/index.php/Journal-QualityControl-Mgt/article/view/1554